KnoCommerce Review [Full Guide]


KnoCommerce Review

KnoCommerce Review

Quality feedback is the life of every business, whether physical or digital. The information
gotten will help you understand your customers’ demands and refine your products or services to suit their needs.

People want to feel heard and important and what better way to know what they think about your product than to actually ask them?

This is where online survey tools like KnoCommerce come in.

You may want to gather core business data by asking customers to rate your products on a scale of 1-10. Or you may want them to leave you a written review after making purchases to serve as social proof and a testament to the quality of your product.

Or you might even want to learn personal info about them like their birthdays, anniversaries
or favorite colors to help you build relationships with them.  

And what if you could get a full stack marketing tool to gather all of these data in a single 
platform?

This is exactly what Knocommerce does.

With a tool like KnoCommerce, you can collect zero-party data by placing surveys anywhere on your website or shopify store. 

These surveys engage your customers and help them bond with your brand by offering interactive experiences. This will help you retain your customers, reduce the need and cost of customer  acquisition and generates more revenue for your brand. 

Even if you don’t have survey tools integrated with your store, you might have been prompted to fill one if you’ve been shopping online. That’s how common and valuable this technology is.

Kno helps businesses across various industries to collect insightful customer data. Companies like Olipop, Enso Rings, Pipcorn, and Nomad are known customers. 

There are many customer survey technologies available for shopify brands but I’ll explain to you the main value propositions of Knocommerce and why it might just be exactly what your business needs.

What is KnoCommerce? 


KnoCommerce is a customer survey tool for Ecommerce brands to collect zero-party data and create more personalized shopping experiences. It helps you learn about your customers’ interactions with your brand.

The usefulness ranges from NPS (Net Promoter Survey), post-purchase follow-ups, attribution questions, and essential customer insights.

Analysing the information you get from Kno will give yo reliable insights into the different stages of the buyer’s journey.

Why should you use Knocommerce for your store?


  1. It’s widely known that majority of online shoppers patronise businesses that have created personalised experiences and built relationships with them. Kno helps you achieve this by collecting quality data about your customers. It has become an integral tool for many ecommerce stores.
  2. Kno easily integrates with some of the top tools of ecommerce.
  3. It offers deep customization, and includes a variety of features and templates for brands of all sizes. 
  4. In addition to collecting data about customers, Kno helps marketers glean useful information from the data set. This will enable you to easily create pleasant shopping experiences with your other marketing tools. 
  5. Not only does it help you collect customer insights, the engaging shopping experiences Kno builds drive a new revenue stream—both at the pre-purchase and post-purchase stages. The post-purchase survey can reveal an opportunity for upselling other products or further post-purchase services you can render.
  6. To leverage direct customer feedback to identify your strengths and weaknesses.
  7. Increase customer engagement by using newly collected data to optimize marketing campaigns and product development.
  8. It gives you incomparable insights into the true sources of our new customers, instead of having to use Google Analytics or any complex attribution tool.

How does KnoCommerce work?

Step-by-step guide on how to use KnoCommerce to set up surveys

Step 1: Build your survey

There are many pre-built templates for different survey types and question options available
in every user’s dashboard. These question banks are made to help you learn about shoppers in your industry.

For example, your enquiries can help you understand why a customer chose your brand over your competitors, run an NPS survey, or learn about customers personal interests. 

There’s an option for you to design your survey from scratch and tailor it to your specific business needs. Nevertheless, you can still get your surveys live on your website in no time. 

When you finish customizing your survey, you can deploy it on the purchase confirmation 
screen, with a link, or anywhere you can add custom HTML.

Step 2: Collect insights

After your survey becomes active, you can promote it by placing it on strategic places on your store and website. By publicising it to your audience you can collect question response 
data points. 

Some of the high-yield areas where you can place the survey are the checkout confirmation page, linking to it in your post-purchase email flow, newsletters or channeling it to your customers from your social media handles. You can also try forums like Quora, Reddit or review websites.

You can then click on the “Data” tab on the Kno dashboard to evaluate the insights generated by your survey. From there, you can obtain a full report of the active survey, the response to your questions and the way the audience interacted with the survey.

Another important use of your survey is to prompt users to take the desired action. You can collect emails, phone numbers and SMS sign-ups, social media follows, and product reviews. 

Furthermore, you can also offer promo codes or coupons to motivate users to answer your survey questions.

Step 3: Integrate your data


Knocommerce Integration

  • Shopify
  • Klaviyo
  • ReCharge
  • Peel Insights
  • Google Analytics 
With these integrations, marketers can make the most out of their insights by creating 
personalized email flows, comparing them with subscription data, and combining them with other analytics tools.

In a case where Kno can’t be directly integrated with any other tool you use, you can export all of your data for offline use or retrieve it by API for use with any platform that allows you to import data from an API.

Knocommerce Pricing

14-day free trial

Free package

  • 1 Active Survey
  • 1 Active Audience
  • 3 Questions per survey
  • 10 question types
  • Unlimited responses
  • Export all data

Basic Plan

  • $49/month
  • Everything in FREE plan
  • 2 Active Surveys
  • 7 Active Audiences
  • 7 Questions/actions per survey
  • Actions
  • Klaviyo integration

Analyst Plan

  • $99/month
  • Everything in BASIC plan
  • 3 Active Surveys
  • 12 Active Audiences
  • 12 Questions/actions per survey
  • Survey links
  • Remove Kno branding
  • API

PRO Plan

  • $249/month
  • Everything in ANALYST plan
  • 5 Active Surveys
  • 25 Active Audiences
  • 25 Questions/actions per survey

Features and Benefits of Knocommerce Surveys

  1. Setting up KnoCommerce is so easy you can get your surveys up and running in just minutes.
  2. It has an extensive list of prebult templates for you to design the surveys as you deem fit.
  3. Installing Kno from the Shopify App Store and connecting it to your account is seamless and requires no technical skill.
  4. They’re accessible to all sizes of stores.
  5. A free plan where you can create one survey experience with three questions to try it out. 
  6. Every data point helps you improve the customer experience
  7. It allows for conditional logic and unlimited questions/surveys.
  8. Audience analyses; to see who responded to specific questions.
  9. You can segment new and returning customers
  10. The customer support team is quick to respond
  11. The dashboard has a simple and easy-to-navigate user interface.
  12. Advanced reporting: Use audiences to filter multiple levels of data. 
  13. Export any report view for offline analysis.

Knocommerce alternatives/competitors

  • Lucky Orange Heatmaps & Replay by Lucky Orange LLC
  • Session Recording & Replay by Propel Commerce
  • Retter by Upify
  • Zigpoll Customer Surveys by Argonautic Labs

When was Knocommerce founded/launched?

October 19, 2020

Who is the founder of Knocommerce?

Jeremiah Prummer

Knocommerce support

Email: hello@knocommerce.com

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